THE OFFERING
HVS Brokerage & Advisory, as the sole and exclusive advisory firm to ownership, is pleased to present the opportunity to acquire the 56-key Super 8 by Wyndham Jasper, a limited-service hotel asset in Jasper, Texas. A more “hands on” investor will have the ability to realize the significant upside of renovating and owning a hotel property with further potential at a price well below replacement cost.
PROPERTY HIGHLIGHTS
Discount to Replacement Cost
Based on current pricing guidance, the asset can be acquired at an attractive discount to replacement cost at $39,285 per key.
Revenue Performance
The hotel’s three-year-average rooms revenue from 2021 to 2023 equated to $728,408.
Based on the hotel’s February 2024 trailing-twelve-month (TTM) revenue of $623,617, the asset is priced at a rooms revenue multiplier (RRM) of 3.52.
Ideal Opportunity for Owner/Operator
The 56-key count is an ideal size for an owner/operator. A new owner will have the ability to increase the hotel’s average daily rate (ADR) and occupancy with the completion of Wyndham’s property improvement plan (PIP), which would lead to an increase in revenue.
The property contains a two-bedroom/one-bathroom onsite manager’s living quarters.
The current absentee-owned property has potential for a more “hands-on” owner/operator to restructure operations and maximize profitability.
Limited Hotel Construction in the Area
Only one new hotel has been added to Jasper since 2008, creating a market environment with reduced competition. The last three hotels to open in Jasper are noted below.
Holiday Inn Express & Suites Jasper – March 2008
Best Western Inn of Jasper – March 1995
Super 8 Jasper (Subject Property) – June 1995
Excellent Location Among Attractive Demand Generators
Tourism generates lodging demand, and associated businesses have been developing and expanding. Sam Rayburn Reservoir, Martin Dies Jr. State Park, and nearby national forests contribute to year-round leisure demand; moreover, known as the "Butterfly Capital of Texas," Jasper holds an annual Butterfly Festival in October to celebrate the migration of the monarch butterflies.
The establishment of the Jasper Airport Industrial Park has added another dimension to the thriving economy. A project of the Jasper Economic Development Corporation, this state-of-the-art airport park serves as a major force in attracting new businesses to the Jasper area.
Jasper is firmly established as a leader in the logging industry.